Mediaalpha, Inc. - MAX

Include option trades

Include indirect trades

Latest data: 4/2/2026 10:07:19 PM

EDGAR CIK

0001818383

1 Month 3 Month 6 Month 1 Year 2 Years

Buy Breakdown

Total $0

No buy transactions for this time period.

Sell Breakdown

Total $5,866,863

Monthly Totals

Transaction	Filed	Name	Type	Shares @ Price	Value	Balance change		Ownership
04/01/2026 10b5-1	04/01/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $9.15	($36,586.80)	3,031,247	(-0.13%)	Direct
03/31/2026 10b5-1	04/01/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $9.60	($38,400.00)	3,035,247	(-0.13%)	Direct
03/30/2026 10b5-1	04/01/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $9.23	($36,920.40)	3,039,247	(-0.13%)	Direct
03/27/2026 10b5-1	03/27/2026	Yeh Kuanling Amy Chief Technology Officer Officer	Sell	-3,000 @ $9.44	($28,320.00)	577,879	(-0.52%)	Direct
03/25/2026 10b5-1	03/25/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $9.42	($37,662.00)	3,043,247	(-0.13%)	Direct
03/24/2026 10b5-1	03/25/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $9.48	($37,905.20)	3,047,247	(-0.13%)	Direct
03/23/2026 10b5-1	03/25/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $9.67	($38,680.00)	3,051,247	(-0.13%)	Direct
03/18/2026 10b5-1	03/18/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $9.59	($38,360.00)	3,055,247	(-0.13%)	Direct
03/17/2026 10b5-1	03/17/2026	Yi Steven See Remarks Officer Director	Sell	-5,227 @ $9.94	($51,956.90)	3,059,247	(-0.17%)	Direct
03/16/2026 10b5-1	03/17/2026	Cramer Keith Chief Revenue Officer Officer	Sell	-10,000 @ $9.89	($98,946.00)	306,754	(-3.16%)	Direct
03/16/2026 10b5-1	03/17/2026	Yi Steven See Remarks Officer Director	Sell	-4,000 @ $9.93	($39,727.20)	3,064,474	(-0.13%)	Direct
03/11/2026 10b5-1	03/11/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $9.68	($38,703.20)	2,619,974	(-0.15%)	Direct
03/10/2026 10b5-1	03/11/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $9.75	($38,994.40)	2,623,974	(-0.15%)	Direct
03/09/2026 10b5-1	03/11/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-5,650 @ $9.86	($55,722.56)	2,627,974	(-0.21%)	Direct
03/06/2026 10b5-1	03/06/2026	Yeh Kuanling Amy Chief Technology Officer Officer	Sell	-3,000 @ $10.34	($31,020.00)	393,979	(-0.76%)	Direct
03/04/2026 10b5-1	03/04/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $10.07	($80,536.80)	2,633,624	(-0.30%)	Direct
03/03/2026 10b5-1	03/04/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $10.03	($80,231.20)	2,641,624	(-0.30%)	Direct
03/02/2026 10b5-1	03/04/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-39,252 @ $9.99	($391,997.95)	2,649,624	(-1.46%)	Direct
02/25/2026 10b5-1	02/25/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-12,748 @ $9.69	($123,503.62)	2,688,876	(-0.47%)	Direct
02/24/2026 10b5-1	02/25/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $8.80	($35,200.00)	2,701,624	(-0.15%)	Direct
02/23/2026 10b5-1	02/25/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $7.75	($31,002.80)	2,705,624	(-0.15%)	Direct
02/19/2026 10b5-1	02/19/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $7.29	($29,160.00)	2,709,624	(-0.15%)	Direct
02/18/2026 10b5-1	02/19/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $7.34	($29,375.60)	2,713,624	(-0.15%)	Direct
02/17/2026 10b5-1	02/19/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $7.16	($28,636.80)	2,717,624	(-0.15%)	Direct
02/11/2026 10b5-1	02/11/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $7.99	($31,945.60)	2,703,330	(-0.15%)	Direct
02/10/2026 10b5-1	02/11/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $8.71	($34,821.60)	2,707,330	(-0.15%)	Direct
02/09/2026 10b5-1	02/11/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $8.74	($34,965.20)	2,711,330	(-0.15%)	Direct
02/04/2026 10b5-1	02/04/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-4,000 @ $8.94	($35,748.80)	2,715,330	(-0.15%)	Direct
02/03/2026 10b5-1	02/04/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $10.04	($80,328.80)	2,719,330	(-0.29%)	Direct
02/02/2026 10b5-1	02/04/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $10.32	($82,553.60)	2,727,330	(-0.29%)	Direct
01/28/2026 10b5-1	01/28/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $10.57	($84,586.40)	2,735,330	(-0.29%)	Direct
01/27/2026 10b5-1	01/28/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $10.51	($84,096.80)	2,743,330	(-0.29%)	Direct
01/26/2026 10b5-1	01/28/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $10.89	($87,144.80)	2,751,330	(-0.29%)	Direct
01/22/2026 10b5-1	01/22/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $11.20	($89,616.00)	2,759,330	(-0.29%)	Direct
01/21/2026 10b5-1	01/22/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $11.02	($88,181.60)	2,767,330	(-0.29%)	Direct
01/20/2026 10b5-1	01/22/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $11.20	($89,634.40)	2,775,330	(-0.29%)	Direct
01/16/2026 10b5-1	01/16/2026	Yeh Kuanling Amy Chief Technology Officer Officer	Sell	-3,000 @ $11.48	($34,440.00)	393,662	(-0.76%)	Direct
01/15/2026 10b5-1	01/16/2026	Cramer Keith Chief Revenue Officer Officer	Sell	-10,000 @ $11.37	($113,736.00)	177,169	(-5.34%)	Direct
01/14/2026 10b5-1	01/14/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $11.69	($93,552.80)	2,783,330	(-0.29%)	Direct
01/13/2026 10b5-1	01/14/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $11.37	($90,967.20)	2,791,330	(-0.29%)	Direct
01/12/2026 10b5-1	01/14/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $11.51	($92,078.40)	2,799,330	(-0.28%)	Direct
01/07/2026 10b5-1	01/07/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $11.66	($93,279.20)	2,807,330	(-0.28%)	Direct
01/06/2026 10b5-1	01/07/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $11.87	($94,969.60)	2,815,330	(-0.28%)	Direct
01/05/2026 10b5-1	01/07/2026	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $11.98	($95,829.60)	2,823,330	(-0.28%)	Direct
01/02/2026 10b5-1	01/02/2026	Yeh Kuanling Amy Chief Technology Officer Officer	Sell	-3,000 @ $12.95	($38,850.00)	396,662	(-0.75%)	Direct
12/31/2025 10b5-1	12/31/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $12.94	($103,504.00)	2,831,330	(-0.28%)	Direct
12/30/2025 10b5-1	12/31/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $12.79	($102,348.00)	2,839,330	(-0.28%)	Direct
12/29/2025 10b5-1	12/31/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $12.65	($101,172.80)	2,847,330	(-0.28%)	Direct
12/24/2025 10b5-1	12/29/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $12.67	($101,352.00)	2,855,330	(-0.28%)	Direct
12/23/2025 10b5-1	12/29/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $12.68	($101,448.80)	2,863,330	(-0.28%)	Direct
12/22/2025 10b5-1	12/29/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $12.86	($102,868.00)	2,871,330	(-0.28%)	Direct
12/17/2025 10b5-1	12/17/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $12.82	($102,597.60)	2,879,330	(-0.28%)	Direct
12/16/2025 10b5-1	12/17/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $12.67	($101,390.40)	2,887,330	(-0.28%)	Direct
12/15/2025 10b5-1	12/17/2025	Cramer Keith Chief Revenue Officer Officer	Sell	-10,000 @ $12.83	($128,304.00)	187,169	(-5.07%)	Direct
12/15/2025 10b5-1	12/17/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $12.88	($103,032.00)	2,895,330	(-0.28%)	Direct
12/12/2025 10b5-1	12/12/2025	Coyne Jeffrey B GENERAL COUNSEL AND SECRETARY Officer	Sell	-5,000 @ $13.16	($65,789.50)	441,783	(-1.12%)	Direct
12/12/2025 10b5-1	12/12/2025	Yeh Kuanling Amy Chief Technology Officer Officer	Sell	-3,000 @ $13.16	($39,472.50)	399,662	(-0.75%)	Direct
12/10/2025 10b5-1	12/12/2025	Yeh Kuanling Amy Chief Technology Officer Officer	Sell	-12,000 @ $13.49	($161,870.40)	402,662	(-2.89%)	Direct
12/10/2025 10b5-1	12/10/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $13.50	($107,998.40)	2,903,330	(-0.27%)	Direct
12/09/2025 10b5-1	12/10/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $13.28	($106,252.80)	2,911,330	(-0.27%)	Direct
12/08/2025 10b5-1	12/10/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $13.07	($104,585.60)	2,919,330	(-0.27%)	Direct
12/03/2025 10b5-1	12/03/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $13.37	($106,996.00)	2,927,330	(-0.27%)	Direct
12/02/2025 10b5-1	12/03/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $12.57	($100,583.20)	2,935,330	(-0.27%)	Direct
12/01/2025 10b5-1	12/03/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $12.60	($100,804.00)	2,943,330	(-0.27%)	Direct
11/26/2025 10b5-1	11/26/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $12.48	($99,852.80)	2,951,330	(-0.27%)	Direct
11/25/2025 10b5-1	11/26/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $11.98	($95,877.60)	2,959,330	(-0.27%)	Direct
11/24/2025 10b5-1	11/26/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER CEO Director	Sell	-8,000 @ $11.88	($95,009.60)	2,967,330	(-0.27%)	Direct
11/19/2025 10b5-1	11/19/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT AND CO-FOUNDER CEO Director	Sell	-8,000 @ $11.72	($93,754.40)	2,975,330	(-0.27%)	Direct
11/18/2025 10b5-1	11/19/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT AND CO-FOUNDER CEO Director	Sell	-8,000 @ $11.85	($94,765.60)	2,983,330	(-0.27%)	Direct
11/17/2025 10b5-1	11/19/2025	Yi Steven CHIEF EXECUTIVE OFFICER, PRESIDENT AND CO-FOUNDER CEO Director	Sell	-8,000 @ $12.31	($98,516.00)	2,991,330	(-0.27%)	Direct
08/12/2025	08/12/2025	Cramer Keith Chief Revenue Officer Officer	Sell	-20,000 @ $9.73	($194,598.00)	167,200	(-10.68%)	Direct
08/11/2025	08/12/2025	Cramer Keith Chief Revenue Officer Officer	Sell	-4,753 @ $10.03	($47,661.66)	187,200	(-2.48%)	Direct
08/08/2025	08/12/2025	Cramer Keith Chief Revenue Officer Officer	Sell	-4,916 @ $11.31	($55,581.77)	191,953	(-2.50%)	Direct

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Mediaalpha, Inc. - MAX

Latest data: 4/2/2026 10:07:19 PM

Buy Breakdown

Total $0

Sell Breakdown

Total $5,866,863

Monthly Totals